This partnership will serve to bolster the already rapidly growing worldwide in-game advertising industry, which is expected to grow 1150 percent to $971.3 million between 2006 and 2011 according to the Yankee Group. …
But gradually subscriptions and then in-game advertising came along. Then premier membership levels on free games and micro payments for in-game items. So now there are lots of ways to make money. And that money gets invested back into …
Hey marketers and investors: You know those nagging doubts you’ve been having about the prospects of ” in-game advertising ” — once hailed as the ad biz’ next big thing? Ignore them! Putting an electronic billboard in the middle of …
