In-game advertising

Game Alert - Ways to make money from video gaming

Add comment August 17th, 2008

33 ways to make money from video gamesGaming industry veteran David Perry tells Business Week with a series of slides a total of 33 ways to make money from games. So here they all are - 1) Selling a boxed product in stores, 2) In-game advertising, 3) Around the game …
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News, Demo Of Cartoon Network’s Fusion Fall
Sony Computer Entertainment America and Sony Computer Entertainment Europe today announced a partnership to implement In game advertising to the Playstation 3. The plan is set to use Double Fusion as the advertising firm for future …
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Where is the money going into VC these days?
Social media, online video and games are at early stages of development as advertising vehicles. Even more than the internet at large, a disproportionately small percentage of advertising dollars are being spent on these three media …

Facts and figures about the future of gamevertising

Add comment September 18th, 2007

The hottest new trend in [tag]marketing [/tag]is [tag]video game advertising[/tag]. These are also called [tag]advergames[/tag]. People look at the ads while playing a game. And while they might not be fully aware of it, their subliminal brain registers the [tag]advertising messages[/tag] in full. Contrary to classic media, you are 100% sure people will see the messages while playing an[tag]advergame[/tag]. And the money that is generated by it will surely make the world go ’round.
OK, this is some publicity for a company that sells [tag]video game ads[/tag], but nevertheless it’s worth watching because of the facts and figures that apply to the [tag]gamevertising [/tag]world in the near future.