In-game advertising through updates?

Now I’ve never really cared about in-game advertising a whole lot, but this just seems too strange to me. I mean, I’ve never heard of a game company putting adverstisments in their games through updates. Anyone else notice this? …

Shorty: In-Game Advertising

Is in-game advertising a big deal? I really don’t see it being such a huge deal, unless everytime I turn around I see an Axe billboard. In some games, advertising really isn’t very apparent, and can even make a game seem more realistic …

‘Mercs 2:’ In-Game Ads Destructible

If you hate in-game advertisements , Mercenaries 2 might be the game for you. The action titles for the PS3, PS2, PC and Xbox 360 doesn’t eschew the necessary evil of video game commercials, but instead gives player the opportunity to …

In-Depth: Rainbow Six Sidequest Ad Could Be A Game-Changer

Massive, Microsoft’s in-game ad agency, recently hooked up with Ubisoft to place ads for Paramount’s film ‘Tropic Thunder’ in Tom Clancy’s Rainbow Six: Vegas 2. As in-game ads continue to proliferate alongside increasing development …

Google is testing “AdSense for Games”. Gamevertising to the next level?

Sources close to the matter said that the company has developed an in-game advertising technology that allows it to insert video ads into games. In demos of the technology, a game character can introduce a video ad, saying something …

JOGO Media to handle all in-game ad sales for unique online game …

JOGO Media to handle all in-game ad sales for the online arcade style racer.

In-game advertising.

My feeling is, game designs don’t need to this drastic to have the whole in-game advertising thing working for them. It would be a horrendous mistake to have advertisements inside the game that degrade gameplay.

In-game ads hit the EU

UK is part of Europe, and that only a subset of players can see them doesn’t change the fact of these being the first real in-game ads on the EU servers. Of course, it’s all a matter of subjective opinion really. ——————– …