No longer required to put a positive spin on things, Moledina showed research that suggested in-game ads could not provide enough revenue to support AAA-level titles, only casual games. Worse, Moledina said that his advertising contacts …
Now I’ve never really cared about in-game advertising a whole lot, but this just seems too strange to me. I mean, I’ve never heard of a game company putting adverstisments in their games through updates. Anyone else notice this? …
In-game ads are on the decline. According to a survey by Forrester Research just 18% of marketers are using in-game ads . Last year, 24% of respondents said they were using in-game marketing. Given all of the hoopla over the game …
Google continues to follow users attention by working on an in-game advertising engine that will extend the company’s reach to the non-web world. After radio and newspaper, the search giant continues to work towards being the one stop …
They are involved in in-game advertising …..putting Cola ads in GTA, for instance. They want animated vignettes for the different demographics the advertising will aim at. These images are from an animation about girls who are into …
JOGO Media to handle all in-game ad sales for the online arcade style racer.
Let’s monetise! You could always put your game up on your own site, with google adsense, Kontera or any other website advertising scheme. You’ll need to be sure you have a lot of traffic for this one, but it may prove the most popular if your game is a … FrozenHaddock – http://frozenhaddock.co.uk/ GameSetNetwork: It’s [...]
Hey marketers and investors: You know those nagging doubts you’ve been having about the prospects of ” in-game advertising ” — once hailed as the ad biz’ next big thing? Ignore them! Putting an electronic billboard in the middle of …
AOL has launched a [tag]video ticker[/tag] for [tag]advertising [/tag]within videos on its site. It’s somewhat similar to what Google and others already offer. A transparant banner is displayed at the bottom of the streaming videos. It appears 10 seconds into the video and remains for 15 seconds. If the viewer doesn’t click on it, the [...]
