Ralph Lauren Looks to Innovate Beyond Mobile Comfort Zones
Posted on September 29th, 2009 by dollar_Bill
NEW YORK (AdAge.com) — Polo Raph Laren's David Lauren talks to Ad Age about why his competitors are lagging behind in the digital space, the company's increased investment in mobile marketing and why it's OK to make consumers a little bit anxious.
Read the original post:
Ralph Lauren Looks to Innovate Beyond Mobile Comfort Zones
Discussion Area - Leave a Comment