In-game marketing news

And last month UBM announced it would buy in-game advertising agency Game Advertising Online for $1 million (plus a potential earn-out of $7 ... >>>

The fan states that “the in-game advertising disclaimer and data collecting software is gone”, with other users claiming SecuROM is ... >>>

two complementary channels for direct response advertisers, as well as brand advertisers who have clear engagement metrics: performance display on ... >>>

The most important thing to remember with in-game advertising is that it has to be relevant, and can’t interrupt the users experience. (If it ... >>>

Markez @ Mar 4th 2010 12:37PM. Something about in-game advertising and having a guy named Abdul serve up M&M Blizzards to the U.S. troops ... >>>

Today Washington Post runs an article about in-game ads that mentions a new EA’s game Fight Night Round 3 that features the Burger King as a ... >>>

BTL Advergaming comprises of recruitment tools like In-game advertising , militiamen and edutainment. Usually the mascot of the particular company ... >>>

Other companies are getting into providing branded offers, too, from established offer companies like TrialPay to newer ones like gWallet to ... >>>

… which serves as a “comprehensive guide for anyone who wants to work or play in the emerging terrain created by the interlocking orbits of ... >>>

Pictures from eMarketronics · In-game advertising compilation · In-game advertising and video games industry: tren… ? September (10). The ... >>>

Who here is sick of In-Game Advertisement ? Games, Gaming & Game-demos. The rest is here:  Who here is sick of In-Game Advertisement? – ... >>>

The in-game advertising does not know his luck. It has, unlike other passive media, a viewer who looks at the screen, even during downtime. You can ... >>>

In-game advertising is proving to be an effective way for brands to increase awareness and research has shown that, as long as ads are conducive ... >>>

You are allowed to keep in-game ads . This not only means you will make money each time your game is played, but also can be used to leverage ... >>>

in-game advertising — sound effects/soundtrack evaluation — intense personalization “The brain is the ultimate game controller, ... >>>

Zhang Yu as Shanda’s in-game advertising company CEO Zhang Yu as Shanda’s CEO- game advertising company February 6 news, In-Game Media ... >>>

The second in-game ad , titled “10 years/Favre,” scheduled for the second quarter, will feature Brett Favre, quarterback of this season’s ... >>>

The fan states that “the in-game advertising disclaimer and data collecting software is gone”, with other users claiming SecuROM is ... >>>

… and the piracy element without ruining the developer’s bottom line is to use an ad-supported model, like radio and television. But ... >>>

Study shows in-game advertising more effective than TV. BR Staff reports: In-game advertising is found to be more effective than TV marketing, ... >>>

While commercials might sometimes be irritating to television viewers, in-game advertisements might contribute to the whole video-game-playing ... >>>

Microsoft paid $400 million for Massive, Inc. a company that brokers ads for video games. And according to Boston research firm Yankee Group, ... >>>

Despite the current economic uncertainties, the in-game advertising industry is expected to reach $800 million in the US by 2012, according to a ... >>>

… Google AdWords Conversion Tracking · Ad Planner Part 1: Overview · Google Mobile App for iPhone, now with Voice Search · Placement ... >>>

Well, it supports: voting systems, integration of external media sources from the web, location-specific information based on your IP, group ... >>>