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Modern-day Colossus of roads: Colossal Media

Travel a few blocks in any direction from Core77′s offices in Manhattan, look up, and you’ll see enormous billboards–without the billboards. The space-tight streets of New York have a lot of advertisements painted on the sides of buildings, from movie posters to alcohol ads, and last week I finally saw how they get them up there. I watched as two guys from Colossal Media hoisted a painter’s scaffold loaded with buckets and brushes up the side of a building, and after they came down at the end of the day, I approached them for a business card and asked if we could shoot a video of them working it. Turns out someone’s beaten us to it; be sure to check out their fascinating process captured in the ” Up There ” documentary, below: UP THERE from Jon on Vimeo . (more…)

Continued here: 
Modern-day Colossus of roads: Colossal Media

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