In-game advertising: are we being played?… (Econsultancy blog …
Posted on August 24th, 2010 by PlaYo
In-game advertising is nothing new. From automotive giant Jeep advertising in Tomb Raider in 2007 (image below) to FarmVille based incentives from Bing this month. The question is; how does it work? Have companies and game providers …
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In-game advertising: are we being played?… (Econsultancy blog …
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