Game Alert – Gamevertising news
Perfect World Announces 2nd Quarter 2008 Unaudited Financial
MarketWatch – USA
The Company launched unlimited closed beta testing for “Pocketpet Journey West” which allows users to buy in-game items on July 17, 2008…
Geek image dropped as in-game advertising gets serious
Kipp Report – Dubai,United Arab Emirates
This number is topped off with worldwide revenues of gaming software reaching up to $50 billion. In-game advertising has been a hot topic in the Europe and …
EIF 2008: IGA Worldwide co-founder explains why his in-game ad …
PSPSPS – London,England,UK
The problem IGA faces is that people are very sceptical about in-game advertising. It’s hard to get round the idea of giant Burger King ads suddenly hogging …
IGA Worldwide Brings In-Game Advertising to Rising Eagle, a
MCV – Hertford,Hertfordshire,UK
IGA Worldwide Inc., the leading independent in-game advertising network announced today that it is exclusively delivering in-game advertisements to Rising …
IGA’s Bartlett: ‘We Are Not Spyware, We Are Not Evil’
Gamasutra – San Francisco,CA,USA
IGA is apparently also not an ad agency, the veep claimed, despite the company’s titular acronym presumably standing for “in-game advertising. …
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