“In-game ads work” say in-game ad companies #1
Posted on December 30th, 2009 by PlaYo
One Double Fusion study from 2005 claimed that half the gamers tested felt in-game ads enhanced a game’s realism. A separate study from 2006 agreed, adding that ‘heavy’ gamers, or those who played more than 16 hours a week, …
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“In-game ads work” say in-game ad companies #1
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