In-game marketing news

You could argue that it’s possible to follow a Twitter user that would add advertising in-game which would violate the addon policy for ... >>>

“The future is in PC 3D web browser based versions which are free but laced with in-game advertising and micro-transactions to buy the latest ... >>>

If you’ve wondered about in-game advertising or other forms on video game advertising , but weren’t sure where to start, Electronic ... >>>

It seems only logical that Silverlight support will also be available for in-game advertising as well, but I’m still waiting to hearing back ... >>>

As for more general trends, Pachter noted that the recent growth in the in-game advertising market has stalled. He also labeled the mobile phone ... >>>

It’s a bit of a grey area, as in-game advertising isn’t allowed in Australia (eg. BF2142 billboards). I wonder if that will be enough ... >>>

The Obama campaign is running only on the Xbox 360 version of the game , given that it was handled by Microsoft-owned in-game ad firm Massive ... >>>

The vast majority of Flash games make money through ads or sponsorships or both. Originally, sponsorship was the main way for developers to make ... >>>

The Seoul-based Epic Games Korea will sell the Unreal Engine 3 to developers in the region. The office will be headed up by Ray Park, who ... >>>

The Seoul-based Epic Games Korea will sell the Unreal Engine 3 to developers in the region. The office will be headed up by Ray Park, who ... >>>

The Seoul-based Epic Games Korea will sell the Unreal Engine 3 to developers in the region. The office will be headed up by Ray Park, who ... >>>

The Seoul-based Epic Games Korea will sell the Unreal Engine 3 to developers in the region. The office will be headed up by Ray Park, who ... >>>

Epic Games Korea will be led by Ray Park, formerly the business and strategy development manager for Microsoft’s in-game advertising company, ... >>>

Beyond 2011, revenues from non-traditional sources — online games, casual games, mobile phone games, downloadable content, and in-game ... >>>

Epic Games Korea will be led by Ray Park, formerly the business and strategy development manager for Microsoft’s in-game advertising company, ... >>>

Ray Park, who was previously the business and strategy development manager of Microsoft’s dynamic in-game advertising network Massive, will ... >>>

And Screen Digest aren’t predicting big things for in-game advertising either, saying only 1.5% of global ad spend will be on the format in ... >>>

According to analysts at Citigroup, the in-game advertisement market should reach $1 billion USD in revenue by 2014, marking a 40 percent growth ... >>>

The Internet Advertising Bureau have announced plans to form a Game Advertising Council and release a list of In-Game Advertising Measurement ... >>>

But yeah In-game advertising is pretty non existent here. Ultimately these IAB guys need to find out what they can get advertised over here. For ... >>>

In-Game Advertising Measurement, Releases New Guidelines for Public Comment Brings Clarity to Emerging Interactive Advertising Platform SAN ... >>>

Build a business model while respecting your users: Independent research has shown that most users do not have a negative opinion of in-game ... >>>

In-game ads are flexible and reach out to an engaged audience who like and want the ads in-game with 68% of gamers saying ads made games more ... >>>

Well while you have an internal debate about that one, the one place that marketeers are focusing on more and more is in-game advertising . Both ... >>>

LONDON - Brands wishing to target affluent, young opinion formers in a clutter-free environment should experiment with in-game advertising , ... >>>